NDU-K Library Catalogue

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1.
Marketing management / Philip Kotler, Kevin Lane Keller. by
  • Kotler, Philip
  • Keller, Kevin Lane, 1956-
Edition: 14th [ed.]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: England : Pearson 2013
Availability: Items available for loan: Kenya Military Academy (5)Call number: HM1221 .S45 2011, ... National Defence College (NDC) Library (2)Call number: HD30.3 .S577 2005, ...

2.
Global marketing : foreign entry, local marketing, & global management / Johny K. Johansson. by
  • Johansson, Johny K
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2009
Online access:
Availability: Items available for loan: National Defence College (NDC) Library (3)Call number: HF1416 .G56 2009, ...

3.
Marketing management / Philip Kotler, Kevin Lane Keller. by
  • Kotler, Philip
  • Keller, Kevin Lane, 1956-
Edition: 14th [ed.]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2012
Availability: Items available for loan: National Defence College (NDC) Library (1)Call number: HF5429 .G522 1977.

4.
Marketing strategy and management. Michael J. Baker by
  • Baker, Michael J
Edition: 2nd. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Macmillan, 1992
Availability: Items available for loan: Defence Forces Training College (DEFTEC) (1)Call number: HF5415 .B35 1992 .c1.

5.
Marketing management : text cases . An Indian perspective by
  • Varshney, R. L
  • Gupta, S.L
Edition: 3rd rev. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Daryaganj, New Delhi: Sultan Chand & Sons, 2005
Availability: Items available for loan: Defence Forces Training College (DEFTEC) (1)Call number: HF5415.13 .V37 2005 .c1.

6.
Strategic marketing management : planning, implementation, and control / Richard M.S. Wilson and Colin Gilligan. by
  • Wilson, Richard, M. S. (Richard Malcolm Sano)
  • Gilligan, Colin
  • Chartered Institute of Marketing
Series: Marketing series (London, England). Student.
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: ; New York: Routledge, 2013
Availability: Items available for loan: Kenya Military Academy (2)Call number: HF5415.13 .W547 2013, ...

7.
International marketing / Vern Terpstra, Ravi Sarathy. by
  • Terpstra, Vern
  • Sarathy, Ravi
Series: The Dryden Press series in marketing
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth : Dryden Press, c2000
Availability: Items available for loan: Kenya Military Academy (2)Call number: HF1416 .T48 2000, ...

8.
Marketing plans : how to prepare them, how to use them / Malcolm H.B. McDonald. by
  • McDonald, Malcolm
  • Institute of Marketing
  • CAM Foundation
Series: Marketing series (London, England). Professional development.
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford ; Boston : Butterworth-Heinemann, 1995
Availability: Items available for loan: Joint Command and Staff College (1)Call number: HF5415.13 .M369183 1995.

9.
Business marketing management : a strategic view of industrial and organizational markets / Michael D. Hutt by
  • Hutt, Michael D
  • Speh, Thomas W
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth : Dryden Press, 1995
Availability: Items available for loan: Defence Forces Training College (DEFTEC) (1)Call number: HF5415.13 .H88 1995 .c1.

10.
Marketing management / Philip Kotler, by
  • Kotler, Philip
Edition: 11th [ed.]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore: Pearson 2003
Availability: Items available for loan: Kenya Military Academy (1)Call number: HF5415.13 .K64 2004.

11.
Distribution : planning and control / David Frederick Ross. by
  • Ross, David Frederick, 1948-
Series: Materials management/logistics series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Chapman & Hall, 1996
Availability: Items available for loan: Defence Forces Training College (DEFTEC) (1)Call number: HF5415.13 .R67 1996 .c1.

12.
Marketing management / Philip Kotler by
  • Kotler, Philip
  • Keller, Kevin Lane, 1956-
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Pearson Prentice Hall, 2006
Availability: Items available for loan: Defence Forces Training College (DEFTEC) (1)Call number: HF5415.13 .K68 2006 .c1.

13.
Strategic marketing / David W. Cravens by
  • Cravens, David W
  • Piercy, Nigel
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, 2009
Availability: Items available for loan: Defence Forces Training College (DEFTEC) (1)Call number: HF5415.135 .C73 2009 .c1.

14.
Cases in marketing management / Kenneth L. Bernhardt by
  • Bernhardt, Kenneth L, 1944-
  • Kinnear, Thomas C, 1943-
  • James, Stuart W
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, Illinois;Plano, Tex. : Business Publications, 1988
Availability: Items available for loan: Defence Forces Training College (DEFTEC) (1)Call number: HF5415.13 .B47 1988 .c1.

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