NDU-K Library Catalogue

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The customer learning curve : creating profits from marketing chaos / Karl Hellman, Ardis Burst.

By: Contributor(s): Material type: TextTextPublication details: Chicago, Ill. : American Marketing Association ; Mason, Ohio : Thomson/South-Western c2004.Description: xii, 210 p. : ill. ; 24 cmISBN:
  • 0324226675
Subject(s): DDC classification:
  • 658.8/342 21
LOC classification:
  • HF5415 .H3745 2004
Online resources:
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Normal Collection Joint Command and Staff College General Stacks HF5415 .H3745 2004 (Browse shelf(Opens below)) 5222/10 Available jcsc002335

Includes bibliographical references (p. 199-201) and index.

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