Marketing management and strategy 4th edition
Material type:
TextSeries: . 14609 Publication details: 2006 Prentice Hall, LondonDDC classification: - class no.658.8DOY.
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Book | National Defence College (NDC) Library | HF5415 .D753 2006 (Browse shelf(Opens below)) | Available | 6997/08 |
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| HF5386 .T34 2005 The rules of work : the unspoken truth about getting ahead in business / | HF 5386.5 .B83 1999 Power, Politics and Organisational Change: Winning the Turf Game. | HF5387 .B87 1995 Business ethics 11/12/ | HF5415 .D753 2006 Marketing management and strategy 4th edition | HF5415 .S357 1990 Marketing : Contemporary Concepts and Practices.(4th Edition) | HF5415.1 B42 1973 Marketing. (9th Edition) | HF5429 .G522 1977 Marketing management / |
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1 copy on shelf no.4
Marketing management and strategy 4th edition.A practical management guide to the latest ideas in marketing and strategy.Gives practical,step by step guides to developing a marketing strategy,making pricing decisions and developing advertising and communications plans.
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