Cases in marketing management / Kenneth L. Bernhardt

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TextPublication details: Homewood, Illinois;Plano, Tex. : Business Publications, 1988.Edition: 4th edDescription: xiv, 767 p. : illISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Books	Defence Forces Training College (DEFTEC)	HF5415.13 .B47 1988 .c1 (Browse shelf(Opens below))	.c1	Available		DEFTEC002669

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Previous	HF5415 .K68 2010 .c5 Principles of marketing /	HF5415 .M33 1994 .c1 Essentials of marketing : a global-managerial approach /	HF5415.123 .L57 1995 .c1 Integrated marketing communications /	HF5415.13 .B47 1988 .c1 Cases in marketing management /	HF5415.13 .H88 1995 .c1 Business marketing management : a strategic view of industrial and organizational markets /	HF5415.13 .K68 2006 .c1 Marketing management /	HF5415.13 .R67 1996 .c1 Distribution : planning and control /	Next