Marketing : creating value for customers / Gilbert A. Churchill
Material type:
- 0256125392
- 0256173672
- HF5415 .C48 1995
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HF5415 .B59 2006 .c5 Principles and practice of marketing. | HF5415 .B59 2006 .c6 Principles and practice of marketing. | HF5415 .B68 1995 .c1 Marketing / | HF5415 .C48 1995 .c1 Marketing : creating value for customers / | HF5415 .J63 2006 .c1 Foundations of marketing. | HF5415 .J63 2006 .c2 Foundations of marketing. | HF5415 .K68 1980 .c1 Principles of marketing / |
Includes bibliographical references (p. 655-674) and indexes.
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