Marketing strategy and management. (Record no. 6942)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00602nam a2200217Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250314132521.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250314b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0333576446 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DEFTEC |
| Transcribing agency | DEFTEC |
| Modifying agency | DEFTEC |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .B35 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Baker, Michael J. |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing strategy and management. |
| Statement of responsibility, etc. | Michael J. Baker |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd. ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London : |
| Name of publisher, distributor, etc. | Macmillan, |
| Date of publication, distribution, etc. | 1992. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxv, 560p.: |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | management. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | Library of Congress Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Defence Forces Training College (DEFTEC) | Defence Forces Training College (DEFTEC) | 14/03/2025 | 4342/00 | HF5415 .B35 1992 .c1 | `DEFTEC002518 | 14/03/2025 | .c1 | 14/03/2025 | Books |