Marketing. (9th Edition) (Record no. 2027)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00914nam a2200157Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100714s9999 xx 000 0 und d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 BEC |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Theodore N. Beckman, William R. Davidson, and W. Wayne Talarzyk. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing. (9th Edition) |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 1973 |
| Name of publisher, distributor, etc. | USA, The Ronald Press Company. |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Number of part/section of a work | 12292 |
| 500 ## - GENERAL NOTE | |
| General note | 1 copy available on shelf No. 2 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Marketing. (9th Edition) The books objectives are to present a clear-cut picture of development and present status of the marketing system in the United States; to analyze critically the totality of the marketing process, the numerous and varied types of institutions performing the various essential functions, and these functions themselves; to examine the major policies that underlie the multifarious activities of marketing institutions....etc. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | 600 Technology (Applied Sciences) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| National Defence College (NDC) Library | National Defence College (NDC) Library | 14/07/2010 | HF5415.1 B42 1973 | 2863/99 | 14/07/2010 | 28/01/2023 | Book |