| 000 | 00656pam a2200205 a 4500 | ||
|---|---|---|---|
| 005 | 20250317125054.0 | ||
| 008 | 940225s1995 iluab b 001 0 eng | ||
| 020 | _a0256125392 | ||
| 020 | _a0256173672 | ||
| 040 |
_aDEFTEC _cDEFTEC _dDEFTEC |
||
| 050 | 0 | 0 |
_aHF5415 _b.C48 1995 |
| 100 | 1 | _aChurchill, Gilbert A. | |
| 245 | 1 | 0 |
_aMarketing : _bcreating value for customers / _cGilbert A. Churchill |
| 260 |
_aBurr Ridge, Ill. : _bIrwin, _c1995. |
||
| 300 |
_axxxii, 703 p. : _bcol. ill., col. maps ; |
||
| 504 | _aIncludes bibliographical references (p. 655-674) and indexes. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aPeter, J. Paul. | |
| 942 |
_2lcc _cBKS _n0 |
||
| 999 |
_c20914 _d20914 |
||