000 | 01296cam a22003254a 4500 | ||
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001 | 13892709 | ||
003 | OSt | ||
005 | 20250303092014.0 | ||
008 | 050308s2006 cau b 001 0 eng | ||
010 | _a 2005006695 | ||
020 | _a1412913187 (cloth) | ||
020 | _a1412913195 (pbk.) | ||
040 |
_aDLC _cKenya Military Academy _dDLC |
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042 | _apcc | ||
050 | 0 | 0 |
_aHF5415.2 _b.M383 2006 |
082 | 0 | 0 |
_a658.8/3 _222 |
100 | 1 | _aMcQuarrie, Edward F. | |
245 | 1 | 4 |
_aThe market research toolbox : _ba concise guide for beginners / _cEdward F. McQuarrie. |
250 | _a2nd ed. | ||
260 |
_aThousand, Oaks, Calif. : _bSage Publications, _cc2006. |
||
300 |
_axvi, 205 p. ; _c24 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aMarketing research _xMethodology. |
|
856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip059/2005006695.html |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0658/2005006695-d.html |
856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0734/2005006695-b.html |
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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_2lcc _cBK _n0 |
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_c20734 _d20734 |