01315cam a2200397 a 450000100090000000300040000900500170001300800410003001000170007102000370008802000340012502000370015902000340019602000260023002000230025603500130027903500210029204000400031304200080035305000210036108200140038224500630039625000120045926000560047130000340052733600260056133700280058733800270061549000190064250000790066150400510074065000360079170000210082770000490084883000200089716674684OSt20260415071851.0110303s2012    enka     b    001 0 eng    a  2011008644  a9780415598132qhbk. : alk. paper  a0415598133qhbk. : alk. paper  a9780415598149qpbk. : alk. paper  a0415598141qpbk. : alk. paper  a9780203804827qe-book  a0203804821qe-book  a16674684  a(OCoLC)705568318  aDLCcDLCdYDXdYDXCPdBWKdBWXdDLC  apcc00aHD59b.T474 201200a659.222204aThe public relations handbook /cedited by Alison Theaker.  a4th ed.  aAbingdon, Oxon ;aNew York, NY :bRoutledge,c2012.  axvi, 487 p. :bill. ;c26 cm.  atextbtxt2rdacontent  aunmediatedbn2rdamedia  avolumebnc2rdacarrier1 aMedia practice  aRev. ed. of: The public relations handbook / Alison Theaker. 3rd ed. 2008.  aIncludes bibliographical references and index. 0aCorporationsxPublic relations.1 aTheaker, Alison.1 aTheaker, Alison.tPublic relations handbook. 0aMedia practice.