TY  - BOOK
AU  - Perloff,Richard M.
TI  - The dynamics of persuasion: communication and attitudes in the 21st century 
SN  - 9780805863604 (alk. paper)
AV  - BF637.P4 P39 2008
U1  - 153.8/52 
PY  - 2008///
CY  - New York
PB  - Lawrence Erlbaum Associates
KW  - Persuasion (Psychology)
KW  - Mass media
KW  - Psychological aspects
KW  - Attitude change
ER  -