Oliver, Sandra.

Public relations strategy / Sandra Oliver. - 2nd ed. - London ; Philadelphia : Kogan Page, 2007. - xiv, 146 p. : ill. ; 24 cm. - PR in practice series .

"CIPR".

Includes bibliographical references (p. 135-142) and index.

9780749448653 0749448652

2006034169


Public relations.

HD59 / .O45 2007

659.2