TY  - BOOK
AU  - Prahalad, C. K.
TI  - The fortune at the bottom of the pyramid: Eradicating poverty through profits 
SN  - 9780137009275
AV  - HD2932 .P73 2010
PY  - 2009///
CY  - New Jersey
PB  - Pearson Education
KW  - International business enterprises
KW  - Social aspects
KW  - Non-governmental organizations
KW  - Developing countries
KW  - Poor
KW  - Economic assistance
KW  - Globalization
KW  - Economic aspects
KW  - developing countries
N1  - It includes bibliographical and index
ER  -