Linton, Ian. <br/><br/>
Integrated marketing communications / 
Ian Linton 
 - Oxford ;  Boston :  Butterworth-Heinemann,  1995. 
 - 135 p. ; 
 - The marketing series. Practitioner .
<br/><br/> Published on behalf of the Chartered Institute of Marketing.  Includes index. 
<br/><br/><label>ISBN: </label>0750619384 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in marketing.<br/>Advertising media planning.
<br/><br/><label>LC Class. No.: </label>HF5415.123  / .L57 1995