Jowett, Garth.

Propaganda and persuasion / Garth S. Jowett, Victoria O'Donnell. - 3rd ed. - Thousand Oaks : Sage Publications, c1999. - xviii, 430 p. : ill. ; 24 cm.

Includes bibliographical references (p. 381-399) and indexes.

What is propaganda, and how does it differ from persuasion? -- Propaganda through the ages -- Propaganda institutionalized -- Propaganda and persuasion examined -- Propaganda and psychological warfare -- How to analyze propaganda -- Propaganda in action : four case studies -- How propaganda works in modern society.

0761911464 (alk. paper) 0761911472 (pbk. : alk. paper)

99006010


Propaganda.
Persuasion (Psychology)

HM263 / .J69 1999

303.3/75