NDU-K Library Catalogue

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Strategic marketing / David W. Cravens

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill Irwin, 2009.Edition: 9th edDescription: xv, 784 p. : ill., mapISBN:
  • 9780073381008
  • 0073381004
  • 0071263351
Subject(s): DDC classification:
  • 658.8/02 22
LOC classification:
  • HF5415.135 .C73 2009
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Defence Forces Training College (DEFTEC) HF5415.135 .C73 2009 .c1 (Browse shelf(Opens below)) .c1 Available DEFTEC002663
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HF5415.13 .K68 2006 .c1 Marketing management / HF5415.13 .R67 1996 .c1 Distribution : planning and control / HF5415.13 .V37 2005 .c1 Marketing management : text cases . An Indian perspective HF5415.135 .C73 2009 .c1 Strategic marketing / HF5415.5 .B88 2009 .c1 Customer relationship management: concepts and technologies. HF5415.7 .F39 1992 .c1 Logistics management. HF5415.7 .F39 1992 .c2 Logistics management.

Includes bibliographical references and indexes.

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