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Marketing : Contemporary Concepts and Practices.(4th Edition)

By: Material type: TextTextSeries: . 12293 Publication details: 1990 USA, Allyn & Bacon.Subject(s): DDC classification:
  • 658.8 SCH
Summary: Marketing : Contemporary Concepts and Practices. (4th Edition) Introduces you to the exciting and rewarding field of marketing. It gives you an understanding of fundamental marketing concepts and their application by business and non business organizations..
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Book National Defence College (NDC) Library 600 HF5415 .S357 1990 (Browse shelf(Opens below)) Available 2143/99

1 copy available on shelf No. 2

Marketing : Contemporary Concepts and Practices. (4th Edition) Introduces you to the exciting and rewarding field of marketing. It gives you an understanding of fundamental marketing concepts and their application by business and non business organizations..

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