Strategic Logistics Management. (3rd Edition)
Douglas M. Lambert and James R. Stock.
Strategic Logistics Management. (3rd Edition) - USA, Irwin. 1992 - 12285 .
1copy available on shelf No.2
Strategic Logistics Management. (3rd Edition) This book includes a good balance of theory and practical application. This is the only text that takes a marketing orientation and views the subject from a customer satisfaction perspective. While emphasizing the marketing aspects of logistics, it integrates all of the functional areas of the business as well as incorporating logistics into corporate strategy.
600 Technology (Applied Sciences)
658.5 LAM
Strategic Logistics Management. (3rd Edition) - USA, Irwin. 1992 - 12285 .
1copy available on shelf No.2
Strategic Logistics Management. (3rd Edition) This book includes a good balance of theory and practical application. This is the only text that takes a marketing orientation and views the subject from a customer satisfaction perspective. While emphasizing the marketing aspects of logistics, it integrates all of the functional areas of the business as well as incorporating logistics into corporate strategy.
600 Technology (Applied Sciences)
658.5 LAM