Strategic Communication : origins, concepts, and current debates /
Paul, Christopher.
Strategic Communication : origins, concepts, and current debates / Christopher Paul. - Santa Barbara, CA : Praeger, c2011. - x, 240 p. ; 25 cm. - Contemporary military, strategic, and security issues .
Includes bibliographical references (p. [217]-229) and index.
Introduction : the promise and peril of strategic communication -- What is strategic communication, and what should it be? -- History of public diplomacy and strategic communication -- Who does strategic communication? -- Challenges facing U.S. strategic communication -- Improving strategic communication -- Conclusions and the way ahead.
9780313386404 (hard copy : alk. paper) 9780313386411 (ebook)
2010053144
Communication policy--United States.
Communication, International.
P95.82.U6 / P38 2011
320.97301/4
Strategic Communication : origins, concepts, and current debates / Christopher Paul. - Santa Barbara, CA : Praeger, c2011. - x, 240 p. ; 25 cm. - Contemporary military, strategic, and security issues .
Includes bibliographical references (p. [217]-229) and index.
Introduction : the promise and peril of strategic communication -- What is strategic communication, and what should it be? -- History of public diplomacy and strategic communication -- Who does strategic communication? -- Challenges facing U.S. strategic communication -- Improving strategic communication -- Conclusions and the way ahead.
9780313386404 (hard copy : alk. paper) 9780313386411 (ebook)
2010053144
Communication policy--United States.
Communication, International.
P95.82.U6 / P38 2011
320.97301/4